California Fruit and Vegetable

Category: Video News

  • WUSATA Offers Assistance to Growers on the Global Market

    Growers looking to showcase and export their products face numerous hurdles and challenges, but the Western United States Agricultural Trade Association (WUSATA) is working with growers to get their products onto the international market. Hayden Romig from WUSATA spoke with Matthew Malcolm of Malcolm Media Ag Publishing to discuss the work his organization does. Watch this quick video and learn on California Ag Network.

  • Bumper Crop Expected for California Blueberries

    The outlook is good this year for California blueberry growers. A bumper crop is expected, along with an early harvest during the warm weather, which will put them on shelves during a strong market window. California Blueberry Commission Executive Director Todd Sanders spoke with Matthew Malcolm from California Ag Network to discuss what’s happening in the blueberry industry. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Olive Oil Explodes in Demand with Record Crop

    The Olive Oil Conference was a massive success that mirrored the outlook of the industry. Demand is skyrocketing for olive oil and acreage is expanding as California growers brought in a record harvest. Executive Director for the Olive Oil Commission of California Todd Sanders spoke with Matthew Malcolm from California Ag Network to discuss the latest in the industry. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Ag Theft Risk Rises with Climbing Diesel Prices

    With the cost of diesel climbing, it is causing a chain reaction, raising the costs of copper wire and other materials. This is leading to an increased risk of gas and copper theft on farms. At the Nisei Farmers League Annual Meeting, Fresno County Sheriff’s Office Detective Jared North talked with Matthew Malcolm of California Ag Network about how growers can protect themselves from theft. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Outlook Optimistic for California Strawberry Growers

    The forecast is bright for strawberry growers in California, with steady demand and record acreage reported in Santa Maria accompanied by strong production on the Central Coast. Rabobank Analyst David Magaña discussed these developments with Matthew Malcolm from California Ag Network. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Citrus Season Update

    Citrus growers in California are seeing an early bloom with unprecedented warm weather, and are experiencing challenges with tariffs and trade issues. However, the mood remains optimistic. Julia Inestroza, Board Chair for the California Mutual, spoke with Matthew Malcolm of California Ag Network to discuss the growing season at the California Citrus Showcase in Visalia. Watch this quick video and read more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Groundwater Markets Tested in Mojave Basin

    As growers navigate SGMA, different avenues are being explored for access to the needed water for crops, including groundwater markets. This has been experimented with in the Mojave Basin, resulting in stabilized implementation  and aggregate gains, but also a consolidation of water rights. At the World Ag Expo, UC Cooperative Extension Associate Professor Ellen Bruno discussed the findings on groundwater markets with Matthew Malcolm at California Ag Network. Watch this quick video and read more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Spider Mite Management Methods

    Spider mites can be a difficult pest for date growers, especially with how high up in the trees the fruit is. However, new methods of spider mite management are being studied at UC Riverside, including the use of predatory mites. Entomology specialist Bodil Cass spoke with Matthew Malcolm from Malcolm Media Ag Publishing at the World Ag Expo to discuss their findings. Watch this quick video and read more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Citrus Brown Rot Prevention

    Phytophthora-related diseases can ruin citrus through brown rot and cause trees to steadily decline. Researchers UC Riverside are looking at new ways to tackle these diseases, and their work has resulted in three new modes of action that show promise. Professor and Plant Pathologist Jim Adaskaveg spoke with Matthew Malcolm from Malcolm Media Ag Publishing to discuss these new methods. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • Fusarium Wilt in Lettuce

    A new strain of fusarium wilt has been detected in lettuce, putting crops in danger. Researchers at UC Riverside are exploring new ways to combat this potentially devastating fungal disease. Alexander Putman spoke at the World Ag Expo in Tulare and with Matthew Malcolm from Malcolm Media Ag Publishing to discuss the issue. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.